Strategic Growth Marketing

Your agency, growing.
Your clients, thriving.

Barna Marketing is the practice of Kerri Barna, a growth marketing leader with over a decade of experience helping digital agencies grow their own business and their clients' at the same time.

About

Driven. Rigorous.
Relentlessly on your side.

I'm Kerri Barna, founder of Barna Marketing. Plenty of consultants can tell you what needs fixing. I built my practice around being the one who stays to fix it.

I partner with digital agencies at the moments that matter most, whether that means steadying the business ahead of an acquisition or preparing it to seize a season of growth. In either case, the work is the same at its core: building a scalable model that carries you there.

I've spent my career learning every corner of an agency, and I'm at home in all of them, from client services and operations to media and delivery. When I join a company, I watch how the work truly flows, find where it's stuck, and repair it myself before moving on to whatever comes next.

I'm not a consultant in the traditional sense. I'm a consultant who executes, bringing enterprise-level thinking and boutique-level care to every engagement, with sleeves rolled up wherever the work needs doing.

10+Years in Digital
100%Hands-On Execution
360°Earned · Owned · Paid
1:1Founder-Led Attention
Services

Everything growth demands,
under one roof.

Put to work on your agency's own growth, or inside your clients' accounts. Same hands, whichever the moment calls for.

No. 01

Growth Strategy

Full-funnel marketing strategy built on your data, your market, and your goals, with a clear roadmap from first click to loyal customer.

No. 02

Paid Media

Search, social, and programmatic campaigns engineered for efficient acquisition. Google Ads certified, ROI obsessed.

No. 03

SEO & Content

Organic visibility that compounds. Technical foundations, editorial strategy, and content that earns attention and rankings.

No. 04

Lifecycle & Email

Nurture journeys, retention programs, and CRM strategy that turn one-time buyers into lifetime customers.

No. 05

Analytics & Insights

Measurement frameworks and reporting that make performance legible, so every decision is backed by evidence rather than instinct.

No. 06

Fractional Leadership

Senior marketing leadership on demand. Strategy, team direction, and agency management from a seasoned VP-level operator.

Experience

A career built at the
front lines of digital growth.

Graphite
Led client services, operations, and project management at a growth agency for consumer tech.
NP Digital
Drove digital strategic partnerships and grew a profitable multi-million-dollar book of enterprise business.
Wpromote
Opened and led the Chicago office; built a cross-functional team across earned, owned, and paid media.
Approach

Clarity first.
Then momentum.

01

Listen

Deep discovery into your business, customers, and numbers. No templates; your context drives everything.

02

Diagnose

An honest audit of what's working, what isn't, and where the untapped growth actually lives.

03

Build

A prioritized, budget-aware plan with channels, creative, and measurement aligned to one goal: growth.

04

Compound

Launch, measure, refine, repeat. Small wins stacked deliberately until they become your growth engine.

"Great marketing isn't louder — it's smarter, kinder, and more honest about what the numbers are telling you."
Kerri Barna · Founder
Contact

Let's build something
worth measuring.

barnakerri@gmail.com

Tell me where your agency is stuck. You'll hear back within a day.